Create the Perfume
Perfume has to be the key to the heart.
Perfume could be the key to unlock...what we want to unlock.
The process could be represented as follows:
1. Setting up the direction, I call it Smell Sensor System (SSS) test.
2. Materials choice according to step 1.
3. The journey of imagination to find a smell forms matching the direction. So to say you test a lot of novel perfume ideas.
4. To develop the best idea into a product form, be it perfume, diffusor or anything else.
The result is a RECEIPT. It could be the Idea Receipt or a finished product receipt, adopted to a specific appliance.
Next let me talk more about every of the steps.
So what is the Smell Sensor System (SSS)?
I call SSS all the instruments our body uses to adopt itself to environment involving aromatic experience.
How it works is a matter of another book. Here we're interested more in WHY, than HOW.
So the reason why SSS works the way we experience it everyday feeling different smells - is to tune itself, to adopt.
It means accumulating energy. We live because we have energy to.
The most part of life-giving processes controlled by SSS is hidden from the attention into what is called "unconscious".
As a perfumer practitioner I have a question. If it's so, how could I work consciously with "unconscious"?
The only answer I have after years of practice — in no way I can. Only if unconscious become conscious may I try to succeed.
So the set of specific tests was developed. I call it Smell Sensor System map. Basically it is about how you connect to the world around. It gives me insights into how your personal SSS works. Those insights becoming foundation of materials choice process.
The basic premises are:
1. SSS is highly individualized (like everyone has its own shape of nose)
2. At the same time it is based on principles common for all (like everyone has a nose in the middle of a face)
3. If we could find a proper resonance with a personal SSS, we could use a tuned perfume to enhance life experience in many ways.
To find the resonance I have developed a simple test involving different smells. It uses underlying principles of the phenomena called "smell fatigue" to determine a very specific data regarding how your SSS works.
With this test my creative method begins. It allows us to set up creative direction in a most effective way. Not haphazard, not based on illusive abstractions, unconscious impulses or feeble transitory emotions.
Time and cost
Every creation has its own right pace. Time has essential value in perfumery and should not be compromised. But the rhytm is defined by the objectives.
2 years is a usual time for new perfume creation. But I have the option to work fast, using methodes non-classiques, found through my practice. I can do a beatiful unique perfume in a one meeting with you! Interested how?
Learn more about the Perfume Constructor, method I polished for over 15 years of intense practice creating several hundreds of individual perfumes here
Simplicity is about arranging everything in a way the essential starts to play main role.
